In common parlance, many people know the GTIN as a barcode, but technically the GTIN is the number below the barcode symbol itself, and can therefore also be used for other technologies such as 2D barcodes and RFID tags.
Data is needed for consumers to make informed decisions about which mascara, face cream or hair color to buy. But data sharing is often cumbersome and involves a lot of Excel sheets and emails back and forth between suppliers and retailers. It doesn't have to be that way.
As part of the GS1Trade Sync community, you get access to one system from which you can share your product data with all your trading partners and save time and effort.
The market for selling beauty and personal care products is huge - both through sales in physical stores and online in webshops.
But to reach the critical consumers who care about organic and want to avoid unwanted chemicals and other content, there is a strong need for data to make the products end up in their shopping carts. A need that will only increase with the rise of online shopping.
With data sharing via GS1Trade Sync, you get access to a data sharing community that has already proven its worth for sharing product data in retail and foodservice. The aim is to make it smoother, more efficient and more secure for you to communicate data on everything from lipsticks, hairbrushes, toothpaste, shampoo and much, much more. The more companies that support the community, the more value it creates for everyone.
Many companies handle product data manually. They provide a separate product registration form with a lot of similar information for each customer. Changes to product data are also handled manually, with a high risk of data errors and missing data.
With access to the GS1Trade Sync service, you can enter data in one place and efficiently exchange and maintain data. This ensures that all your customers have access to the latest, high-quality data about your products. Read more about GDSN
At Midsona, we use GS1Trade Sync as our primary platform for sharing product data with both Danish and international customers. In addition, we have our product data quality assured by GS1Trade Exact, which ensures consistency between the physical product and the digital data - benefiting all parts of the supply chain and all the way to the consumer.
GS1 Denmark facilitates a network group together with the industry, whose purpose is to establish a data model in the form of a common set of rules for what data can and should be shared about beauty products.
We also work closely with other countries, especially the Nordic countries (except Norway), which are also at the forefront of sharing data via GDSN.
This will ultimately mean that the data you provide to your Danish customers via GS1Trade Sync, GS1 Denmark's GDSN data pool, can easily be shared with other countries, saving you both time and resources.
Find the first version of the data model wizard below.
GS1Trade Exact ensures the quality of your product data. All physical products are checked against the data entered in GS1Trade Sync.
Quality-assured data for the entire supply chain.
GS1Trade Image provides professional marketing and planogram images that meet retailers' requirements and imaging guidelines.
If you want to create your own product photos, we can also help you get certified.
Click on the plus to open our GS1Trade Sync price overview and find the model that best suits your business needs.
To get started with GS1Trade Sync, your company must be a member of GS1 Denmark. If you are already a GS1 member, go directly to My GS1 and order.
A membership gives you a unique number - called a GS1 company prefix - which you use to generate your globally unique identification numbers.
If you do not yet have access to GS1Trade Sync or have questions about the service, we recommend that you contact our trained consultants who are ready to guide you through the process.
Member Service opening hours:
Monday to Thursday: 08:30 to 15:30
Friday: 09:00 to 15:00