If food waste were a country, only China and the US would emit more CO2. In Norway, supermarket chain Meny has saved 18 percent of food waste costs on fresh meat by using smart barcodes.
In common parlance, many people know the GTIN as a barcode, but technically the GTIN is the number below the barcode symbol itself, and can therefore also be used for other technologies such as 2D barcodes and RFID tags.
GS1Trade Image delivers professional marketing and planogram images in the quality demanded by retailers. The images also meet international standards and are ready to use in GS1Trade Sync. From there, they can be easily pulled into webshops, offer magazines and planogram systems.
Please note that Salling Group, Dagrofa and Coop Danmark generally only accept high-resolution planogram and marketing images from approved photographer sources such as GS1Trade Image. You can either choose to get certified yourself or let us take the images for you.
GS1Trade Image delivers high-quality, lifelike images that reflect the product we receive. This means your images meet the quality and needs of retailers and comply with global GS1 standards for images.
You can choose between our three packages: Image standard, environmental images and CGI. Click around the tabs to learn more.
The Image Standard Package meets the demands of retailers. You get an image package with the required quantity, type and quality of high-resolution images for marketing your products.
The package contains:
Upto 9 high-resolution images, packshots from different angles.
The number of images depends on the type of packaging. Images are delivered in both PNG and JPG file formats. JPG images are delivered with a clipping path around the photographed product.
6-8 planogrambilleder afhængig af emballagetype (OBS! gældende primo april 2024)
1 planogram image of ready-to-sell package (GTINT.1.png)
1 planogrambillede af alternativ front, hvis aktuel (OBS! gældende primo april 2024)
Graphic finishing: if we deem it necessary in relation to e.g. date printing, glare or minor scratches.
Price: 300 kr.
In some cases, extensive graphic editing is required to ensure optimal image quality. This can be for larger scratches, skewed packaging composition or other errors.
Pr. den 1. september 2023 vil der i overstående tilfælde være et redigeringstillæg på 160 kr.
Delivery times are up to 10 business days from receipt of product/goods and order at GS1Trade Exact & Image in Ballerup.
When ordering express handling, the delivery time is a maximum of 5 business days against normally up to 10 business days. Express handling comes first in the queue, so they are always handled as the first orders as soon as the product/item is received at GS1Trade Exact & Image in Ballerup.
Express handling costs 100% extra for the selected service.
The images are delivered in GS1Trade Sync, from where they can easily be pulled to webshops, offer newspapers and planogram systems. This means that when you release data, images and data flow together to your customers. You always have the right to use your images.
When you have requirements for your product images that the Image Standard package cannot fulfill, we offer Environmental Image Packages 1, 2 and 3.
Environmental image 1 - Price: 575 kr.
Presentation of the product in packaging with supporting elements.
Environmental image 2 - Price: 885 kr.
The product is unpacked and photographed with a small dish and supporting elements. Can be with or without packaging, at the photographer's discretion.
Styled image 3 - Price: By appointment.
Special requests that we enter into a dialog about. Examples include food preparation, family photos or styling according to your wishes.
The sky's the limit.
It is not possible to order express handling for environment 3 images.
Delivery times are up to 10 business days from receipt of product/item and order at GS1Trade Exact & Image in Ballerup.
When ordering express handling, the delivery time is a maximum of 5 business days against normally up to 10 business days. Express handling comes first in the queue, so they are always handled as the first orders as soon as the product is received at GS1Trade Exact & Image in Ballerup.
Express handling costs 100% extra for the selected service.
The images are delivered in GS1Trade Sync, from where they can easily be pulled to webshops, offer papers, etc. This means that when you release data, images and data flow together to your customers. You always have the right to use your images.
Below: Example of an environmental image.
With CGI(Computer Generated Images) you can get images of the product before it is produced. We create a professional-quality digital marketing image based on the product's label and dimensions. This means you can potentially get your products to market faster.
CGI front + other angles:
CGI Front comes as follows:
1 high-resolution packshot (GTIN.C1N1_R) in both JPG (with clipping path) and PNG file format
1 Planogram (GTIN.1) in PNG file format
Price: 755 kr./piece.
Subsequent images with different angles, same GTIN and within the same order cost 475 kr./pc.
It is possible to order CGI in the angles below in addition to the front packshot:
CGI angled left, rotated 15 degrees and 30 degrees elevated (GTIN.C1L1_R)
CGI angled right, rotated 15 degrees and 30 degrees elevated (GTIN.C1R1_R)
CGI front, Straight front and elevated 30 degrees (GTIN.C1C1_R)
These images are delivered as high-resolution packshots in PNG and JPG file format.
Delivery times are up to 10 business days from receipt of order at GS1Trade Exact & Image.
When ordering express handling, the delivery time is a maximum of 5 business days against normally up to 10 business days. Express handling comes first in the queue, so they are always handled as the first orders as soon as the product is received at GS1Trade Exact & Image in Ballerup.
Express handling costs 100% extra for the selected service.
The images are delivered in GS1Trade Sync, from where they can easily be pulled to webshops, offer newspapers and planogram systems. This means that when you release data, images and data flow together to your customers. You always have the right to use your images.
We have a separate page dedicated to CGI, which you can access here
If you are interested in learning more about your options for having computer-generated images (CGI) produced through GS1Trade Image, we have gathered in-depth information, examples and testimonials from existing users of our CGI service.
Nedenfor finder du lister over priser for GS1 abonnementer og services.
For at være en del af GS1 Denmark og få adgang til alle vores standarder og services, kræver det et medlemskab.
Med et GS1 Denmark medlemskab får du samtidig ét stk. GLN/EAN.
Læs vores medlemsbetingelser her.
GS1 Denmark membership, incl. one GLN/EAN
500 DKK / YEAR
GS1ID Identification numbers
GS1Trade Services
To get started with GS1Trade Image, your company must be a member of GS1 Denmark. If you are already a GS1 member, go directly to My GS1 and order.
A membership gives you a unique number - called a GS1 company prefix - which you use to generate your globally unique identification numbers.
GS1Trade Exact ensures the quality of your product data. All physical products are checked against the data entered in GS1Trade Sync.
Quality-assured data for the entire supply chain.
GS1Trade Sync is a data pool for product data exchange that your trading partners can access.
GS1Trade Sync streamlines data exchange between trading partners because data only needs to be entered in one place. This increases the quality of product data and creates value for you - and the entire value chain.
GS1Trade Image is a sister service to our product database GS1Trade Sync, and because standardized photos linked to product data are a requirement in today's trade, we decided to kill two birds with one stone and make it possible to combine the two services.
Depending on the type of packaging, our standard image package includes up to 9 exposed pack shots from different angles and 3 planogram images.
Through GS1 Denmark you have the right to use the images, however, the photographer owns the copyright. Our professional photographers take care of all the technical aspects to ensure the images are of the best quality. Read more about copyright.
It is possible to upload images to GS1Trade Sync yourselves. Please note, however, that retailers only receive images from certified photographers. If you upload your own images, be it for marketing or planogramming purposes, they will not be used unless you are certified.
Please contact GS1Trade Image for more information.
If you can provide professional product images yourselves, it is possible to become certified according to the image specifications applied. You can then upload your own certified images, which are automatically accessible to your data recipients.
Certification is a one-time benefit that is valid as long as the specifications are met. If certification is revoked, it will require a new certification process to be re-certified.
The processing time is a maximum of 5 business days compared to the normal 10 business days.
Express handling comes first in the queue, so they are always handled as the first orders as soon as the product/item is received at GS1Trade Exact & Image in Ballerup.
Express handling costs 100% extra for the selected service.
If you want to know more about how GS1Trade Image can create value for your business, contact our trained consultants who are ready to guide you through the process.
Member Service opening hours:
Monday to Thursday: 08:30 to 15:30
Friday: 09:00 to 15:00